BATMAN. Don’t stop dancin’. Do it, do it, do it, do it. BATMAN, BATMAN, BATMAN. Don’t stop, don’t stop. Let’s do it. Don’t stop dancin’. Let’s do it, BATMAN. Let’s do it, BATMAN. Don’t stop dancin’. Don’t stop dancin’. No, damn it! Turn the music back up! You son of a bitch! – Batdance, written by Prince, 1989.
Between 1960 and 1993, Harvey Comics published (I could have ended the sentence right there) some 48 different Richie Rich titles. Screw Casper and Hot Stuff, Richie was the big breadwinner in the Harvey household. Whereas I’ve got way too short an attention span to plot this out on a spreadsheet, a great great many were released at the same time, over the same two-month publishing cycle.
Pumping out Richie stories was a tonnage operation because Richie Rich was that successful. It’s not as though most titles had an aura of individuality – aside from Richie Rich and Casper; that series was a lot of fun and, for that matter, pretty weird. Harvey Comics published whatever the newsstand market could bare at that time. I highly doubt anybody at Harvey ever said “Shit! Richie Rich $ucce$$ isn’t selling, so let’s hurry up and replace it with Richie Rich Gems.”
Artist Frank Brunner once quipped they needed a title called “Richie Rich’s Tax Shelters.”
Take a look at DC’s product catalog for January 2022. The catalog is called DC Connect and it’s available at most comics shops and maybe your more refined pet shops and hardware stores. Count the number of different Batman titles. I’m including all the titles that prominently feature members of the Batman Family – including The Joker. Each of their Batteam books – Robins, Batgirls – count, as do those other teams that put a Bat on the cover. I’ll wait.
If my math is correct (and I’ve only got so many fingers and toes) DC Comics is releasing 31 different “Batman” comics titles in January 2022 alone. That’s roughly two-thirds the number of different Richie Rich titles Harvey Comics published over 33 years, but I repeat, DC is doing this in just one month.
Should you want to purchase them all – which will make your friendly neighborhood comics retailer very happy – all you’ll need is $352.72. Personally, I’d ask for a discount, but not all comics shops can afford to do that.
Apples to apples, in constant dollars using 1993 as our vanishing point, 352.72 dollars right now would have only cost you 184.27 dollars in 1993. But given this whole supply-and demand COVID inflation thing going on, you might want avoid stalling your purchase.
Can the marketplace handle 31 different Batman comics titles for the cumulative price of $352.72? Ask me again in, say, February. Take comfort in the fact that Batman is not appearing in The Peacemaker teevee series. Batman completists wouldn’t be able to make their rent.
Richie Rich has been unemployed these past several decades, although, really, when did he ever hold down a real job? Nonetheless, he’s got the money to go into any business he might like. Please note the Rich Family does not seem to be lining up to buy DC Comics.
Come to think of it, I might ask “Would Richie Rich spend all that money on a 10-minute ego trip to inner-most outer space? The answer is “I have no doubt he already did.”