Tag: Ithaca College

With Further Ado #196: Third Annual Guest Columnist Contest 2022 Runner-Up Tyler Haraden

With Further Ado #196: Third Annual Guest Columnist Contest 2022 Runner-Up Tyler Haraden

Well it is that time of year again. Spring is finally really here, and kids are getting antsy because school is coming to an end. As I have mentioned, I teach the Promoting and Managing ITHACON Class at Ithaca College, and we have developed a bit of a tradition that ties this column to the class.

Each year, I ask the students to submit a column on pop culture as if they were the author of this space. The crack editorial staff at PCS pours over the submissions and selects a winner, and they get published on this website. (The fact that it gives me a couple of weeks break right after Ithacon is of no concern to anyone but me.)

Anyway we have decided that we will publish two columns this year. The first one is the runner-up and the winner will be posted next week.

Just a reminder the first year we did this, there were two columns published Anthony Hernandez and Tyler JennesLast year we published three winners: Jordan Green, Maya Lewis, and Caleigh Clarke.

The runner-up of this year’s fill-in columnist contest is Tyler Haraden and his lament for the lack of Grand Theft Auto VI.

Will we ever see Grand Theft Auto VI?

Guest Columnist Tyler Haraden – Ithaca College

Grand Theft Auto (GTA) is one of the greatest gaming titles ever released. Developed by the famous game development company, Rockstar Games, Grand Theft Auto can be traced back to its first game of the series, Grand Theft Auto One, released back in 1997. Since the release of GTA One, we have seen many great games including Grand Theft Auto San Andreas, Grand Theft Auto Four, Grand Theft Auto Vice City, and more. Continue reading “With Further Ado #196: Third Annual Guest Columnist Contest 2022 Runner-Up Tyler Haraden”

With Further Ado #195: Whew! A live convention, and it was fantastic!

With Further Ado #195: Whew! A live convention, and it was fantastic!

Whew!  Last week I pulled back the curtain as we were in the throes of planning for ITHACON. It was the first year we’d be back live, after the pandemic restrictions, and there was a lot of anxiety in the air.

And as you might recall, ITHACON is a unique show: Bill Turner, the founder, is still very much involved, but I have the privilege of teaching an Ithaca College course about tradeshows and conventions, and as a part of that class, the students promote, plan, and manage ITHACON.  Having worked for Reed Elsevier, I set the bar really high too.

But you know what? It all worked out. The show was a huge success.

I’ll rely on the photos to tell the tale this week, but I still want to fire away with five random thoughts (If I was trying to impress you, I’d label them as “Five Insights”) about ITHACON 2022.

1. People like people – and they are excited to gather together. There were a lot of happy smiles all around and just about everyone: the attendees, the guests, the dealers/exhibitors, the cosplayers, the students (they did all the work), the volunteers, the Comic Book Club of Ithaca (and even the facilities staff) reported they had a great time.

2. ITHACON attracted the people who wanted to be there. Attendance was down from when we were last in person, but that was expected. And you know what? We didn’t want it too crowded anyways. This resulted in quick lines and opportunities for fans wander about and to discover new things.  The dealers were happy too; many of them told us tales about how ITHACON 45 was their best show in a while/ever!

Continue reading “With Further Ado #195: Whew! A live convention, and it was fantastic!”

With Further Ado #172: Five-and-a-Half Questions with Tyler Jennes

With Further Ado #172: Five-and-a-Half Questions with Tyler Jennes

Tyler Jennes is a newly minted comics professional who’s on a career rocket ride. He’s currently working at Modern Fanatic, but there’s so much more to what he does. I was so impressed with everything he was doing and involved with at NYCC that I just had to catch up with him. I think you’ll enjoy what he has to say.

Question 1:

Ed Catto: What sort of comics and pop culture things did you like before you became part of the industry, and how deep into it were you?

Tyler Jennes: Well, I did go to Ithaca College as a film major, so I was definitely trying to watch as many movies as I possibly could. Besides that, I know I watched a hell of a lot of sitcoms when I was supposed to be doing work, so I can always talk shop about the Norman Lear and James L Brooks output! And I’d like to think I was pretty deep into the comic book scene before I was ever officially in the industry! I would go to NYCC annually and try to meet as many creators as I could (some of whom I now have the pleasure of working with!). But in terms of avidly following characters, there was a period of time where I’m pretty sure I had read every Deadpool title ever published. Now I try to keep myself caught up on all the hot new titles for work purposes!

Question 2:

EC: At Ithaca College, you were very involved with Ithacon (the nation’s second longest running comic con). Can you tell me a little bit about it?

TJ: Like you said, Ithacon has been around for a WHILE. I’m pretty sure it was even one of the first conventions that Frank Miller ever attended. It has a deep, rich history in the comic world, and what makes it even more special is that it’s now student-run! Of course, they still have the original organizers around to supervise things, but the convention is now hosted at the Ithaca College campus, and the student put together the whole thing, from handling guests to setting up events to running booths. I’d also like to add that you can find some amazing stuff at these booths. I vividly remember looking at used comic trades and coming across a Superman collection signed by Curt Swan, Murphy Anderson, Julie Schwartz, and John Byrne. The seller didn’t even realize what he had on his hands, so do you know how much I paid for that? Eight dollars.

Question 3:

EC: There’s a general consensus that many professionals have got to find their own way into the industry -there’s no set plan (unlike a classic profession like, say accounting). How did you get involved?

TJ: I was a junior poised to go off for a semester in LA and start the production assistant grind many film students go through when the pandemic kicked in. At the time, I was in the class for Ithacon, gearing up to put all our convention plans into motion. Obviously, the con wasn’t going to happen that year, so to make it up to us, our professor, the one and only Ed Catto, started having industry folks join the remote classes every week to talk about the biz. These were folks like Rob Salkowitz, Paul Levitz, and even Dan DiDio. But one of those guests was an IC alum, comic editor Will Dennis, who was involved with just about every title Vertigo put out. During the class I tried to make myself stand out by asking a bunch of inside baseball-type questions. He had also mentioned being overloaded with work recently and probably needing an assistant. So, I crossed my fingers and contacted him afterwards, and the rest is history. I started working on Scott [Snyder]’s stuff with Undiscovered Country, and after about a year, I fully hopped on the Best Jackett train and I’ve been running with those two guys ever since. Continue reading “With Further Ado #172: Five-and-a-Half Questions with Tyler Jennes”

With Further Ado #166: Hidden Entrepreneurs In Publishing

With Further Ado #166: Hidden Entrepreneurs In Publishing

Beyond the creativity on the page, comic conventions are the place to find creativity in business. The best conventions have almost become pop culture incubators, inspiring people to make something happen.

With that in mind, I wanted to give you a preview of a panel I’ll be moderating at New York Comic Con this year. It’s called Beaten to a Pulp: Publishing Entrepreneurs in Today’s Crime Fiction.

Today’s authors have become Hidden Entrepreneurs, actively finding, developing and managing new ways to reach and connect with audiences. The industry realizes that the days of fiction writers just turning in a completed manuscript and sitting back while the publisher markets the book are long gone. In this panel, J. C. Vaughn (Second Wednesday, McCandless & Co.) and Charles Ardai (entrepreneurial publisher of Hard Case Crime) will be revealing, and debating, the best ways to build audiences in their chosen niche.

I contend these panelists are “Hidden Entrepreneurs”, i.e., non-traditional entrepreneurs. I’m fascinated by this topic. In fact, this is the focus of one of my courses at Ithaca College’s School of Business, where I am an instructor on entrepreneurism and start-ups.

(And hey, good news : Entrepreneurism & Innovation is now a minor at Ithaca College.)

The Beaten to a Pulp panel is part of Reed Expo’s New York Comic Con this October 7 -10th. More details are available at www.newyorkcomiccon.com.

Here’s the official write-up:

11:15 – 12:15 Friday October 8, 2021

Beaten to a Pulp: Publishing Entrepreneurs in Today’s Crime Fiction

The days of fiction writers just turning in a completed manuscript and sitting back while the publisher markets the book are look are long gone. Today’s authors have become Hidden Entrepreneurs, actively finding, developing and managing new ways to reach and connect with audiences. Authors Alex Segura (Miami Midnight, Poe Dameron: Free Fall), J. C. Vaughn (Second Wednesday, McCandless & Co.) and Charles Ardai (Hard Case Crime) will be revealing, and debating, the best ways to build audiences in their chosen niche – crime fiction. Moderated by Ithaca College’s Ed Catto.

Hope to see you there!

 


*NOTE: Unfortunately, Alex Segura had to cancel his appearance at NYCC. His presence will be missed.

With Further Ado #144: Guest Column First Runner-Up – Insecure Made Me Confident

With Further Ado #144: Guest Column First Runner-Up – Insecure Made Me Confident

As we bring you some of the highlights of the writing assignments from my Ithaca College Promoting and Managing ITHACON class, this week is the first runner-up by Maya Lewis.

Maya’s column spoke to us from the a very emotional and introspective place. Some of the things that good media can do is promote introspection and inspiration. Maya found that in the HBO show Insecure. The way that she relates to the show and how it has affected her are what we are looking to promote here at Pop Culture Squad.

Insecure Made Me Confident

by Maya Lewis

Growing up, my mother was always against me watching copious amounts of television, to the point where she had me convinced that if I watched too much TV, I would lose brain cells. And I believed her, that was until I got older.

I started to find a comfort and joy from bingeing shows and fell in love with the feeling of immersing myself into the lives of different characters and their storylines, both emotionally and mentally. It was both therapeutic and freeing, and nothing compared to the feeling I felt, when I was able to recognize parts of myself within certain characters, allowing me to form a deeper connection with both them and the show itself. Unfortunately, this feeling did not occur often, as I rarely encountered shows that starred young black women as leads, who did not play into stereotypical tropes. However, this feeling changed during the summer of 2017 when I discovered Insecure, which is a comedy-drama television series set in Los Angeles and stars Issa Rae and Yvonne Orji, who plays her best friend, Molly. The show is centered around these two women, who are both in their late 20s, navigating through different aspects of their lives. Continue reading “With Further Ado #144: Guest Column First Runner-Up – Insecure Made Me Confident”

With Further Ado #143: Guest Column Contest Second Runner-Up – Make Mine Marvel Movies

With Further Ado #143: Guest Column Contest Second Runner-Up – Make Mine Marvel Movies

At Ithaca College, the class Promoting and Managing ITHACON was presented with an assignment. They were challenged to write a guest column for this space. The submissions were varied and showed that the student writers gave the assignment a lot of thought and effort. Some of the topics that were tackled were surprising and made the reviewers challenge some of their own perspectives.

In the end, we found that there were three spectacular entries that we will post over the next three weeks. The second runner-up entry will be published first. It is by Jordan Green and it made our little old fanboy hearts well up with joy.

 

With Further Ado Writing Assignment

by Jordan Green

Marvel Entertainment has a special place in my heart. When the first Iron Man movie was released, I was nine years old. Today, I am 22 years old and cannot think about my life without reflecting on the impact Marvel Entertainment has had on me. My father used to read Marvel comic books growing up, but that love for reading comic books was not passed on to me. Marvel Entertainment found a way to close that gap between my father and I by creating so many amazing movies and series that have created long lasting moments in my life. Marvel Entertainment has created numerous fantastic projects that have impacted my life in ways both in and outside the movie theater.

The first Marvel movie that I remember watching was Captain America: The First Avenger. It is a fantastic introduction to Steve Rogers and how he became an American hero. History has always been one of my favorite classes in school, so having a story based in the second World War immediately grabbed my attention. Chris Evans was perfect for the role of Captain America, getting better with each new movie that incorporated my favorite Avenger. Captain America: The Winter Soldier is one of my favorite movies of all time, not just Marvel movies. Joe and Anthony Russo perfectly brought Captain America into the present day and made a then 15-year-old Jordan love Captain America even more.

Starting the movie off with the “On your left” scene was fantastic at setting the expectations of fans everywhere and introducing fans to a new Avenger, one that will have a [current] Disney+ series. The elevator fight scene from Winter Soldier is one of the coolest action sequences I have ever watched. I was on Captain America’s side in Captain America: Civil War and further loved what the Russo Brothers did with his character arc in Avengers: Infinity War and Avengers: Endgame. The Russo Brothers were able to show how a military hero lost faith in authority. I loved the ending Captain America was given in Avengers: Endgame. Every time I watch Captain America dance with Peggy Carter, I tear up. Steve Rogers finally got to have a dance with the love of his life after being denied that opportunity for so many years because of his heroic sacrifice. This was the ending to his story arc that I wanted for him. I truly loved Captain America’s character arc throughout the Marvel Cinematic Universe.

Marvel Entertainment has helped grow many of my relationships with family and friends. I remember seeing Avengers: Age of Ultron with my father and older brother in theaters. I remember the group of friends I saw Infinity War and Endgame in theaters with, and how much closer it brought us. Both movies were released on Fridays, and once all of us finished classes, we drove as fast as we could to the movie theater to get afternoon tickets to see these blockbusters. After seeing Infinity War, I frequently heard my friends quoting funny moments from the movie when we all spent time together. One of my best friends that I saw these movies with is incredibly tall, so we nicknamed him “Groot” based on the character from Guardians of the Galaxy. That made “I am Groot, I am Steve Rogers” even funnier every time that quote was referenced. This was one of the many moments that Marvel Entertainment helped strengthen my relationships with family and friends.

The sheer shock and awe in the theater during each of these movies are experiences I will never forget. Some of the moments I remember the most were Thor’s entrance in Infinity War, Captain America hoisting Mjolnir in Endgame, and the emergence of the blipped heroes from portals before the final battle in Endgame. It was too perfect that the Russo Brothers referenced Winter Soldier with Falcon saying “On your left” to Captain America. People in the fully packed theaters started clapping during these moments, which usually is highly disliked, but felt acceptable at the time. I look back on these experiences with a great deal of fondness, thinking about these moments as all-time life experiences I will tell my future children. As I write this during the COVID-19 pandemic, I wish I could relive these experiences again. I grew up with the Marvel Cinematic Universe, and my life would be drastically different

 

Editor’s Notes:

This type of fandom and excitement about pop culture is what we strive to support here. Thank you to Jordan for sharing your feelings about the MCU.

Also, Jordan submitted this before The Falcon and the Winter Soldier premiered on Disney+. We are very interested in what they think of the show. Maybe Jordan will come back with a guest review column if we can convince them. 

With Further Ado #142: ITHACON 2021

With Further Ado #142: ITHACON 2021

When I was a little kid, my family spotted a flyer on the bulletin board at a Fay’s Drug Store for ITHACON – a comic con that was going to be held in nearby Ithaca, NY.  I could barely contain myself as it sounded like a glorious event.  My family had been to Ithaca many times, as my dad was a Cornell University alumnus, and we’d often go back for homecoming.

I probably should have won some award that year for “kid who nagged their parents the most”, but somehow it worked.  And it was a glorious day! So many comics! So many collectibles! So many professional comic creators! And a building full of fans – just like me – who loved this stuff.

Fast forward to today – this amazing comic convention is still going on. And it is the 2nd longest running convention in the nation, right after The San Diego Comic-Con, also known as Comic-Con International.

And by a strange twist of fate, I teach at Ithaca College’s School of Business – and one of the classes I teach focuses on tradeshows and conventions. In fact, the students have a hands-on opportunity to plan and manage an actual convention – ITHACON.

These students work with the “senior management team” of ITHACON  – longtime enthusiasts and volunteers – through a unique partnership with Ithaca College.

Bill Turner is the visionary guy who started it all, and he’s still working hard on ITHACON- –  forty-six years later! “For my part, I find it hugely gratifying that what we began just as a celebration of something we personally loved has been embraced by new generations and the broader society  – not only the convention itself, but the comics,” said Bill.  “In the 1970s we were a source of amusement; press coverage leaned toward “Can you believe that a grown man reads comics?” Now our geeky fan activities have become mainstream. I’m especially pleased to see that the creators who we wanted to meet and honor are finally receiving the recognition they deserve, even if they were not allowed to retain the rights to, and reap the financial rewards from, their work. And an educational institution like Ithaca College adopting ITHACON into its programs is something wonderful that I had never foreseen.”

“Ithacon is a family tradition,” said Becca, who is also part of the management team. “We enjoy sharing our love of costumes, science fiction, art, and games every year.”

And we’ve brought in some amazing professionals to get the students up to speed. Just last week, in fact, Word Balloon Podcast’s John Siuntres held a workshop to help hone the students’ moderation and interviewing skills.

The students are energized and ready go!

“I’ve been to a few different virtual events during Covid but I’m excited for Ithacon because I got to be a part of how this virtual event came to be,” said Maddie Jacobs, a senior at Ithaca College.

Tess Kneebone, also a senior at Ithaca College, shared some thoughts too. “Ithacon 45 is allowing me to put my Live Event minor into action while adapting to real world circumstances like the pandemic,” said Tess. “This experience has changed my close-minded perspective on virtual events and has allowed me to see the endless possibilities virtual events can offer. As graduation is just around the corner, I can confidently say that I am ready for anything the world throws at me.”

Stan Lee

Like so many other conventions, ITHACON will be virtual this year. It’s coming up fast – Saturday April 24th and there’s so many cool events planned on platforms like ZOOM and Discord.  Admission is free.  (So is parking!) You can see the full schedule here , but let me also call out:

The Lost Stan Lee Tapes: It turns out that in 1975, Stan Lee came to speak at Ithaca college. We have the “long-lost” recording of his talk, and we’ll be analyzing this with noted Stan Lee author Danny Fingeroth.

Ross Richie

ITHACON hosts Ross Richie: The charismatic CEO & Co-Founder of BOOM! Studios, Ross Richie, was a guest lecturer in class recently.  The students really enjoyed to speaking with In fact, they couldn’t get enough of him, so they’ve invited back for a panel Saturday at noon (9 am PST).

We’ll be spotlighting two of our favorite publishers, AfterShock Comics and AHOY Comics!

There will be plenty of bargains, collectibles and crafts available at this year’s special ITHACON Virtual Dealers’ Room featuring both retailers and entrepreneurial artisans.

Gaming: While these panels and experiences are expected to be the highlight of the online convention, there will be a number of gaming rooms via Discord with different games ranging from social deduction games like Among Us to party games like The Jackbox Party Pack.

WandaVision captured the attention of everyone, and ITHACON is celebrating with two panels- one is a deep dive into the WandaVision series and the other is a creator spotlight with comics writer Roger Stern – the creator of Monica (Captain Marvel) Rambeau, the breakout character from this Disney+ series.

And there’s so much more, including Cosplay, an LGTBQ panel, Crafting for Kids and an illustration workshop featuring one of my favorite artists, Steve Ellis.

Fans are encouraged to visit the ITHACON website, Ithacon.org , for additional details and information about the event. And don’t be shy about following their socials: Instagram (@ithaconny), Twitter (@ithaconNY), and Facebook Group (Ithacon).

I hope you can join in the fun and I’ll “see you” there.

With Further Ado #139: Uncle Lev Made Comics

With Further Ado #139: Uncle Lev Made Comics

Much has been written about comics legend Stan Lee lately.  Casual fans and hard-core comic aficionados have been debating which authors are ‘getting it right’. Was Stan a brilliant creator that fans of current cinema (and streaming platforms) recognize as the guy who started it all?  Or was Stan a rotten, self-promoting glory-hound that elevated his own story to the detriment of his partner and co-workers?

After enjoying John Morrow’s Stuf Said, Danny Fingeroth’s A Marvelous Life: The Amazing Story of Stan Lee and Abraham Reisman’s True Believer: The Rise and Fall of Stan Lee I think I have a pretty good understanding of it all. Maybe you do too.

Now that we’ve got that one solved, I must admit I didn’t know much about comics publisher Lev Gleason. In some ways – he may have seemed like a proto-Stan Lee.  Gleason was, among other things, the publisher of Lev Gleason Publications, producing comics like Daredevil, Silver Streak, Boy Comics (this one starred Crimebuster and is one of my dad’s favorites) and the wildly successful Crime Does Not Pay.

And like Stan Lee, Lev Gleason made it clear was the big cheese behind these efforts. He even plastered his  name (and the company name) on his comic covers.

I have learned that Lev Gleason’s personal story is a fascinating one. He was an entrepreneur and a crusader. He was flamboyant and generous. He learned how to pivot and how to do it quite often.

But unlike Stan, Lev’s extended family didn’t really celebrate or even understand his connection to comics.  And that’s why it’s all the more incredible that Lev’s great nephew, Brett Dakin just wrote AMERICAN DAREDEVIL: Comics, Communism, and the Battles of Lev Gleason.

Dakin, who isn’t really a comics fan, aggressively researched Gleason’s life. The pursuit of truth took him everywhere -from newspaper articles to old comics to FBI files!

I enjoyed Dakin’s book so much that I invited him to speak to one of my Ithaca College classes. As Gleason was both a tireless entrepreneur and a pillar of the Golden Age of comics, he fit right in to the topics I teach.

The students seemed to get a lot out of meeting him (via ZOOM) too.

But I don’t have to explain that you. Check out what some of my Ithaca College students had to say:

“Hearing about Brett Dakin’s experience of writing his book and learning more about his great-uncle was very interesting!” said Alexis Davis. “He is a prime example of how with dedication and passion, you can accomplish a lot even if it isn’t within a profession you are familiar with.”

“”Something that Brett said that stuck with me was ‘there is learning through doing and experiencing’ and I think that’s something so important to remember,” noted Jade Rynar.

“Learning more about Brett’s investigation into his great uncle’s life, through searching archival publications and reconnecting the pieces of his personal life, really made me realize the importance of historians in the documentation of our pop culture,” said Quinten Hernandez, who is in his senior year.

“Brett gave an inside look into the comic book world with an outside perspective”, wryly observed Tess Kneebone , who is also a senior.

This is great book for folks who love the Golden Age of Comics and for those who enjoy entrepreneur’s stories. And who knows ? Maybe American Daredevil- the Lev Gleason story will make it to Netflix one day- just like all those Marvel characters. Wouldn’t that be something?

 

 

With Further Ado #124: Leading Man and Superman, Superheroes on Stage

With Further Ado #124: Leading Man and Superman, Superheroes on Stage

Last week I turned With Further Ado over to one of my students, Anthony Hernandez, as the winner of the first annual Ithaca College Guest Columnist contest.  At the Ithaca College School of Business, I teach entrepreneurism, including classes on planning and managing trade shows – like comic conventions.  This semester, we’ve examined the many changing issues of this unique segment of entertainment business.  I invited the students to submit potential With Further Ado columns for Pop Culture Squad, and I was very impressed with their thoughts and writing.

Because it was hard to select just one, here’s the “runner-up”, Ithaca College student Tyler Jennes. I think you’ll like what he has to say too!

Leading Man and Superman: Superheroes on Stage

by Tyler Jennes

When you’re someone who harbors a deep love of superheroes as well as theater, you don’t tend to see a lot of crossover between those two interests. So, imagine my surprise when 2019 produced two substantial contributions to that middle Venn Diagram portion – that being the Marvel Spotlight series of superhero plays commissioned by Samuel French, and the Tom Kitt musical Superhero. But not all stories end happily, for the Marvel Spotlight plays don’t show any indication of being produced on a scale larger than local theater, and Superhero was, well, not great. But I’m used to disappointment as a superhero/theater fan. Continue reading “With Further Ado #124: Leading Man and Superman, Superheroes on Stage”

With Further Ado #124: An Outside Interpretation of the Fans of Geek Culture

With Further Ado #124: An Outside Interpretation of the Fans of Geek Culture

Taking a page from one of my favorite columnists, Nicholas Kristof, this week I’m presenting the winner of the first annual Ithaca College Guest Columnist contest.  At the Ithaca College School of Business, I teach entrepreneurism, including classes on planning and managing trade shows – like comic conventions.  We also explore the many issues of this unique segment of entertainment business.  I invited the students to submit potential With Further Ado columns for Pop Culture Squad, and I was very impressed with their thoughts and writing.

It was hard to select just one, but my first annual guest columnist winner is IC student Anthony Hernandez.  Anthony has some smart insights that I’m eager to share with you all.  Congrats, Anthony!

***

I love Star Wars and really enjoy watching the Marvel superhero movies, but that’s about it when it comes to diving into geek culture for me. I never went to any conventions or picked up a comic book out of my own will. I never had any ideas for new content, speculated on the future of any fictional universe, or spent more than $100 on merchandise. I have deep hesitations about immersing myself into the world of geek culture for many reasons and have quite often distanced myself from doing so. While I could list them all, I’ll just mention two and expand on them.

Just a small note, when I say “fans” I’m generally referring to anyone who identifies themselves as a hardcore geek or a related title.

Firstly, fans have been associated with a certain stigma of being extremely obsessive when it comes to their interests; It’s even perceived that they’ would blindly do or buy anything if it has any correlation with their interests.

I just recently watched the Star Wars episode on The Toys That Made Us (a documentary series on Netflix about various toys) that embraced and amplified that type of behavior. Kenner Products, a small toy company, deployed a two-phase plan of satisfying the Star Wars toy market when they decided they could not produce action figures in time for the holidays. The first phase was simply recycling their old products and slapping a Star Wars sticker on it. The second phase is what really stood out to me as unique and dumb from a business perspective. It should have failed.

The second phase consisted of making consumers purchase an empty box with the promise of sending action figures once they had been produced at a greater scale. Surprisingly, it worked. I mean really, how was this successful? How is it that a small toy company that hardly anyone had any confidence in could have pulled this off? It was all due to the consumers’ blind faith and hope that they would receive their Star Wars merchandise.

Now of course, Kenner Products intended no harm with their strategy, but it can be said that they were confident with it because they relied on the fact that the Star Wars label was enough for people to throw money at the company. It almost insinuates and makes the generalization that obsessive fans are mindless. When looking at it from this perspective, who’d want to be part of that community? At the time of purchase, consumers were really spending their money on a promise that their Luke and Leia action figures would come in eventually. All of this fosters up a sort of “we can do whatever we want, and these idiots will pay” attitude amongst producers even though (for obvious reasons) they may not show it.

Also with the action figures, a rocket firing Boba Fett figure was promised as a promotion that would arrive by mail. Many people actively sought out and eagerly awaited this figure. While present day Star Wars fans might not see the problem of wanting a limited Boba Fett figure, you have to keep in mind that Boba Fett’s character had not even made an appearance in the films yet! The only real glimpse that fans got of Boba Fett was during his first appearance in the dreaded Star Wars Holiday Special. By this logic, it seemed as if George Lucas didn’t even have to put in much effort to get the fandom hooked on a character. Boba Fett virtually did not exist yet in live action form, yet his was the most sought out action figure all because he looked cool, and he was going to fire a rocket.

Much to the disappointment of fans, when their Boba Fett eventually arrived, he was not fitted with the rocket-firing mechanism due to potential choking hazards. This is when serious desires for a rocket-firing Boba Fett really began to come up. Collectors paid top dollar for anyone who could produce one (one Boba would sell for $20,000 today).

This sort of mindset is one of the reasons why I’d be hesitant to be associated with geek culture. To an outsider like me, fans seem absolutely mindless. Who’d pay $20,000 for a 4-inch plastic toy? The fans who praise content creators and place their complete confidence in them have been at the mercy of said producers emotionally and financially.

Secondly, on top of seeming to drool over anything with a label, fantagonism comes into play. The term “fantagonism” refers to any hostility that fans display towards content creators. In a previous course I took, I was able to explore fantagonism and how it evolved. Even before I knew the term existed, I was well aware of it and it was a main reason why I thought that fans seemed flat out crazy. It steered me away from ever considering myself a geek.

While the relationship between producers and fans certainly has the potential to be beneficial and friendly, it looks to have been mostly antagonistic ever since fans and fandom came into existence. Why is that? It’s no doubt that it’s the fans themselves who are at fault of stirring relations. They feel the absolute need to not only give their opinions on their favorite books, comics, or movies, but also their scathing criticisms. Some even go as far as giving death threats to creators just because they killed off a fan favorite or some wild speculation didn’t come true!

Actual petition to throw out the stories in Star Wars Episodes 7, 8, and 9

On a lesser scale, some fans of the Skywalker Saga have decided amongst themselves that the new Disney trilogy is “not canon”. Huh? They claim that anyone who doesn’t show a sliver of hate for the sequels or Disney isn’t a real fan. Just because they hated the new movies does not give them the ability to overstep their authority and declare what’s canon. They actively put themselves to war with producers and then get mad when they don’t get their way. Obsessive fans tend to be the loudest, which is probably why I find myself creating these stereotypes and applying them to all geeks.

Needless to say, fans are to blame for the hostile environment in geek culture. At first, it used to be through letters, however with the expansion of the internet and social media, we are beginning to see the fans take on producers directly, almost eliminating the blind following that producers once had. Geeks have never been so dangerously close to producers, and they’re definitely not afraid to show it.

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Anthony Hernandez is a sophomore studying Business Management at Ithaca College in New York. While he’s cautious about connecting with other fans, he loves fan objects possibly just as much as they do.