Boom! Studios has been out front throughout the disruption to weekly comic book shipping firmly in support of Local Comic Shops. Today, they announced their plans to help with the restart of the physical comic book economic machine.
In the wake of yesterday’s announcement from Diamond Comic Distributors that shipping new comics will resume in a few weeks, publishers are beginning to reveal their plans for moving forward. As you can see below Boom! Studio’s plan involves various degrees of returnability, incentive variants, discounts, and enhanced communication.
Boom! has taken massive steps forward in the past year or so in terms of enhancing the comics that they are producing. This program will go a long way toward solidifying the positive reputation of the company in the minds of the retailers, who are the ones who take the financial risk in ordering comics to put on their shelves.
Press Release:
LOS ANGELES, CA (April 29, 2020) – BOOM! Studios today announced the new DAY ONE RETAILER SUPPORT SERVICES PROGRAM, an industry-first plan to immediately support comic shops and their communities worldwide. Every comic shop will have their own “Day One” – the date they reopen their doors to their communities and engage with new customers. BOOM! Studios has committed to arm their retail partners with clear advance information in support of every comic book store having a successful Day One. In that spirit, the groundbreaking program from BOOM! Studios was announced alongside the award-winning publisher’s new single issue comics release schedule beginning May 20th (a full release schedule through the end of June can be found here).
In these disease-ridden times, it is quite natural for us to be preoccupied with matters of life, health, and continuity. But it is equally logical to assume that someday this will pass, and most all of us will be around the celebrate.
